Pledge or donation style

24 hour click frenzy

Motivate your community donors

Leverage your major donors

Book a demo today!

How it works

Motivation

The major donor’s generous gift goes four times further with a 24 hour rush campaign. For every dollar the community donates, 2/3/4 matchers will each give a dollar. For example x4 a $25 donation will effectively be $100!

Excitement

The fast pace and short time frame causes a rush of donations at one time, allowing you to concentrate your marketing message into action.

Pledge or donate

A pledge is only processed if the campaign reaches its goal, proving that the community backs this cause—it’s all or nothing. Donations on the other hand are paid no matter if the target is reached

Donor data acquisition

With the fast time frame and associated digital marketing campaign you can engage lapsed donors and acquire new ones.

Higher ticket value

Donors tend to increase their donation value for this campaign style due to the matching incentive, often playing with the multiplier pop up to see their effective impact.

Engage large donors

Major donors appreciate that their gift is working hard to leverage community donors. They may also like the benefit cause - related marketing brings for their brand or foundation. Use this as a positive sell to engage new potential large donors and re-engage current supporters.

More than just more funds

A mycause Matched Giving Campaign will turbo power your appeal by leveraging your large donors to encourage community donations. Using a strong digital and social campaign strategy in a tight time frame with a traditional phone a thon, this donor acquisition tool will expand your database with clean data.

A dedicated campaign website

Secure and fast donations

24, 48, 72 hours

Matching sponsors

We connect to your donors by

Digital campaign strategy, guides and templates to focused digital campaign strategy

Supervised volunteer driven phone room

SMS giving

Beautifully designed email campaign

Testimonial

Big Brothers Big Sisters Australia would like to extend our sincere thanks to the mycause team for helping us with our #bigmatch campaign in October. The mycause team provided great support and guidance throughout the campaign, which was incredible. For our first matched giving day, mycause brought their crowdfunding knowledge and expertise to the table which was critical in helping us achieve our goals. Not only did we reach our target, it was a great way to bring our team (including Board Members) together in a fun and innovative way. The campaign was a great success all round and we look forward to continuing our #bigmatch campaign annually. We highly recommend mycause to other charities looking for an effective and unique way to increase their profile, donor database and fundraising initiatives through a giving day campaign

Symone Lambert, National Marketing and Events Manager ,Big Brothers Big Sisters Australia

To you and your very professional and lovely team – thank you very much for making it happen for us!! You are fantastic and really helped and inspired us to exceed our expectations!! Look forward to working together again! Warmest wishes

Hadassah Australia